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1. What is Infra Language?
Infra Language is a simple sequence that shows you how
people think, act and speak.
It is the foundation of all human communication.
The five Infra Language modes relate to the five steps in
the sequence.
2. Is Infra Language like a real language?
Yes. We use the five modes of
Infra Language to express our thoughts. We use Infra Language when we
speak, write and act.
Infra Language is the bedrock of everything we do: business,
work, play, study, love, talk.
Infra Language has a syntax: the sequence of modes. It
has a grammar: a set of rules that people usually follow within those
modes.
It is extremely easy to learn Infra Language because it is
structured on the 5 step mental sequence we use to deal with the world
around us.
3. Why is Infra Language
so powerful?
Infra Language provides the
crucial link between thoughts, messages and actions. Its modes replicate
the way we process information and link our thoughts through to our
reactions.

4. Is Infra Language effective in business?
The insights of Infra
Language will radically change how you see your business and its
operations.
Infra Language is not just about communication. Of course,
you will be able to understand and create improved advertising and sales
techniques.
But, more than that, Infra Language shows you that your
business is actually a form of communication. It is a special, highly
measured form of communication (just ask your accountant). And, the
result is as honest as it can be harsh. It is called 'profit'.
5. Can anyone learn Infra Language?
Everyone uses Infra Language
all the time. Like body language, people use it but few people recognize
it or truly understand it. But, anyone can learn it. It is very simple.
When you develop fluency, the
advantages are astonishing. Applying Infra Language understanding in
business operations provides a clarity and simplicity that relates
directly to greater success and improved profits.
6. How long does it
take to learn Infra Language?
You can learn the key skills
very quickly. A basic understanding would take an hour or so of
practice. After a couple of days, if you are diligent, your skills and
insights will improve dramatically.
If you want to study it more deeply, you can become
accomplished in a month of diligent work.
You can be truly fluent in a couple of months. Then, you
have the rest of your life to apply your enhanced powers of perception,
persuasion and prediction. It will revolutionize your business
operations and every interaction you have.
7. Does
Infra Language allow me
to predict?
Infra Language is not magic
but it can seem that way to others. If you analyze clearly and simply,
you will develop amazing insight.
It doesn’t take long to learn that your guesses about what
people will think, say or do can be surprisingly
accurate.
You can imagine the impact that Infra Language can have as
you work in the administration, sales, marketing or management of your
business.
8.
Does Infra Language work in different forms of communication?
Yes. You can hear and see
Infra Language in all communication. Body language is an expression of
Infra Language.
And, business itself is one of the most powerful and complex
forms of communication. Its foundation is Infra Language.
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9. Is Infra Language really another name for psychology?
No. Infra Language is an
understanding that arises from the study of communication.
If you are learning Infra Language, you are studying
communication. Infra Language is elemental, underpinning all the
messages we create, so it links with thinking and behavior, as well as
the structures we use when we speak and write.
10. Does Infra Language work in large organizations?
Yes. Organizations like corporations
are structured on the basis of and constantly influenced by Infra
Language.
Corporate cultural change can be achieved by using Infra
Language.
Task forces, committees and teams can be balanced to achieve
particular outcomes by using Infra Language principles.
More than that, staff can be recruited or repositioned on
the basis of their skills in terms of Infra
Language. So, you can ensure that they suit their position and the
requirements of your business.
11. How many people are strongly in each mode?
Infra Language has five modes and everyone is
stronger or weaker in each mode. Remember, that some people are equally
strong in two or more modes, although that situation is unusual.
From surveys we have carried out, the percentage of
people who exhibit dominance in one particular mode seems to be as
follows.
| Info |
Infer |
Infix |
Infeel |
Inforce |
| 26.1% |
22.3% |
11.8% |
24.6% |
15.2% |
12. Does
Infra Language operate in sales and marketing?
Absolutely.
The classic sales sequence is the Infra Language sequence at work. When
you know Infra Language, all the complex and contradictory approaches
to sales are simplified into a sequence that you can remember and apply
in any situation.
Infra Language provides incisive understanding of particular
markets. It enables you to communicate with astonishing precision.
So, you can align your business activities to meet the needs
of your customers and clients with an accuracy that you have never
achieved before.

13. Do groups
of people use
Infra Language?
Yes. Meetings, task forces, committees, staff, congregations,
boards and teams all use Infra Language. They will succeed or fail on
the basis of their mode makeup and the purpose of the group.
Each person expresses themselves through Infra Language and
each group creates an Infra Language mode through the combined makeup of
their members.
14. How can I learn more about Infra Language?
You
have already taken some crucial first steps. Now, you are ready to
become proficient.
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